May 31, 2008

Robert Kiyosaki Explains Why MLM Or Network Marketing Is A Great Way To Learn The Skills Of Building A Business

Best-selling author Robert Kiyosaki, explains in simple terms why MLM or Network Marketing is a good option for people to build a huge business with litle money by leveraging their time while developing leadership and people skills.
(English ausio with spanish subtitles)

May 30, 2008

Proven Formula DRAMATICALLY Reduces The Risk Of Failure

When I started my current business, I had never written a book (never mind published one), and I had never sold any of my own “information products” before…

I didn’t know how to create an “eBook” — or how to put one online to sell

I didn’t know how to set up a website so that someone could download and read my book once they purchased it from me.

I didn’t know how to set up a payment system so that someone COULD purchase an eBook from me

I had never built a website (or seen one being built)… I didn’t know my “HTML” from my “L-M-N-O-P”

I had never “uploaded” a file to an online server — which means I had no idea how to get website hosting or put the website up once I DID build it

I had never used or even SEEN how an email auto responder system worked

I had never used or set up a “pay per click” advertising account

I didn’t have any idea how to do an “affiliate program”

I didn’t know how to use “web stats” to figure out how much traffic was coming to my website

Further, when it came to the “business” side of things…

I had never started or ran an internet business before

I had zero experience with internet advertising

And to top it all off, I ended my last job literally the DAY my first website came online I did have one thing on my side:

A good friend who had successfully published an eBook online, and who was making money selling it.And he gave me the gift of showing me how he did it…So after having him encourage, push, and even INSULT me into action, I finally decided to “give it a try” and write a book.

But what to write about?

I knew a thing or two about selling and marketing songs (that was my past work).

But that didn’t seem like a topic that many people would want to learn about (I had worked in that industry for about 8 years or so, and I saw that it was a competitive, saturated world).

So I kept thinking about it.

Well, as it turns out, I had spent the past couple of years learning about how to live a more… well… enjoyable social life.

You see, I was basically a social “late bloomer” — or something.

And a few years before, when I left my old home to move about 1,000 miles away, I found myself broke. So I decided to do something about it, and I started studying the topic of making money online. It was interesting and important to me personally, so I really spent time learning about it.

The good news is that when I decided to write a book and put it online, it made some money. So it just seemed to make sense that I should write a book of advice on how to make money online… for others who might be in the same situation I was in before I learned how to actually write an eBook and sell it.

I locked myself in my bedroom, and I wrote day and night for about 3 weeks. I didn’t worry about creating the most sophisticated or grammatically artistic work… I just wrote to get the material down in writing.

I focused on getting the KNOWLEDGE out, and explaining what I knew about how to make some money online.

No fancy degree, no letters after my name, no “credentials” — just my own experience.

Then it came time to actually “publish” the book, and start marketing it.

I had NO idea what I was in for…

When it came time to set up the business online, and put my book up for sale, I imagined that there would be a little bit of a “learning curve” to it. But what happened next was almost unbelievable.

Around that time, I had been reading books about how people were making huge money online. It seemed that everywhere you looked; someone was making STUPID money by setting up a website and somehow connecting it to their bank account… where the money flowed like a faucet.

The technology “bubble” had just burst on the internet the year before, but still the stories were fresh in everyone’s minds. The message was clear: “Getting Rich Is Easy On The Internet.”

Let me tell you how “easy” it was for me to get started:

I wrote my first sales letter, and contacted a famous marketing guru to get some advice. He said that it looked like someone had TAKEN A PEE on my website. I’m not kidding (the page was yellow, and rather ugly). He didn’t even want to help me until I “cleaned it up” (true story). I think I scared him away, because we never did work together

I had no idea how to get a “merchant account” — and they were MUCH harder to get online then — so I had to sign up with a company that charged 15% (!) to take the payments for me

My first web hosting account took THREE WEEKS to get my website working (something about a “DNS problem” — which I still have no idea what that means). Every day I called, checked, called, checked… a full three weeks. Nothing.

When my website finally DID start working, it would go down regularly for several hours at a time. One time it went down for three days.

When I first started, I had no “opt-in landing page” — it was just a sales letter and a “buy button.” When I put up the opt-in page, the email company that I was working with went down all the time, which literally SHUT DOWN my website as well. So if it wasn’t MY web hosting that was down… it was my email company…

After calling up the email company several times per week to complain, I finally decided to take matters in my own hands, and I bought an email program to send out my email newsletters myself… from my own computer. Guess what happened? The first time I sent a mailing, my internet DSL provider shut my internet connection down!

And then, after I got them to turn my connection back on, I went on a trip for about 2 weeks, and the night I returned home, I had a hard drive in my computer fail — leaving two solid weeks of new leads on a drive that was potentially damaged beyond repair — and no way to market to the leads I had collected! (Fortunately, I was able to recover the leads a couple of weeks later, at a high cost… and by then they were going cold)

The message I’m trying to get across is simple:

It’s NEVER as easy as someone says to “get rich on the internet.”

Obstacles, challenges, and problems always come up. That’s just part of life. It happened to me, and it has probably happened to you.

But if I can make my business work with THAT many problems and obstacles…
then you have at LEAST the same level of opportunity that I did (and you probably have a MUCH bigger advantage in terms of tools, technology, and training than I ever had).

In fact, here are some of the things that you can take advantage of today, that I had NO access to when I started my business:

Cheap, reliable website hosting that stays up almost 100% of the time

Free and inexpensive tools to find affiliate partners, create keyword lists, analyze questions and surveys from customers, and build prospect lists

Free web statistics and other tracking offered by HUGE companies

Access to merchant accounts and ways to take payments

Reliable, cheap shopping carts and product-delivery systems

Training and coaching from experts who have created successful businesses in the real world, who will show you how they did it… …and a TON of other stuff.

But what’s REALLY exciting is the access to the KNOWLEDGE of how to put it all together.

When I started, there were no “step by step instruction videos” for setting up a website, or writing email newsletters that worked… or just about anything else.

Now there is so much more knowledge and education. And the opportunity just seems to get bigger every day.

To sum up:

You have far more tools, opportunity, and advantages than I had. If you’re willing to do the work, I believe that you can create success for yourself in this new “information product” marketplace that is being created RIGHT NOW.

What you need now is someone to show you how to do it and take you by the hand and lead you through the steps. And you need to be surrounded by a “MasterMind” of similar people who are working to create success for themselves.

I want to remind you:

Others have taken what I’ve taught them, and made SERIOUS money.

I have DUPLICATED my model several times now.

We have done it again with other businesses.
Each one of them started “from scratch” and each one of them is now very successful.

Right now we’re “incubating” a couple of more new businesses, and I’m confident that these new businesses are going to “grow up” into money-earning winners as well.

I’m not trying to brag here, but it’s important that you know that we have a SYSTEM for doing what we do. And I want to teach you the key elements of that system, so you can skip several years of “trial and error” — and I want to give you the benefit of the thousands of dollars I’ve invested in learning these elements…

Most people who hear the story of my business can’t relate to it at all. Like I said before, they assume that I must be lucky, or that I must have some hidden advantage that they will never have.

But this isn’t true.

So how can I be so sure?

Two reasons:

As I mentioned above, we have SEVERAL different successful niche information marketing businesses — this formula DRAMATICALLY reduces the risk of failure

Also as I mentioned above, people that have learned from this mentoring have become INCREDIBLY successful. As I taught a few friends and business people to use the system, and watched them earn high incomes working from home, I realized that this was more than just dumb luck.

So what’s the secret?

The “secret” is not a “secret” really. It’s simply a formula. It’s the step-by-step system that you can use to create products people want to buy… generate prospects and traffic… and convert those people to sales. And I want to tell you about it. But first:

Take a sneek peek at what building a serious, money-generating, online business entails and see if it's really for you...

Are You Walking the Walk?

Written by Rod Nichols

Network marketing is full of people talking the talk, but very few who are walking the walk. It's why the turnover rate is so high in network marketing. It's easy to talk about how great you are going to do. It's a lot harder to actually do it. Here's what it takes to walk the walk:

1. Use all the products/services - you must become your own best customer and know your products/services inside and out. If your company sells vitamins and one of your prospects comes over to your house and sees a bottle of Centrum on the counter, what are they going to think?

2. Review all the marketing materials - order one copy of every brochure, cassette, and video tape. Find those that you like and want to use. Actually use them every day and recommend that your downline do the same.

3. Attend all company meetings - training, business briefing, regional conferences and national conventions. All the leaders will be there. If you want to walk the walk, you must be there too. Plus, you will learn new things that will help you build your business and these meetings are great for prospects and new distributors.

Work hard to have at least one new prospect at every business briefing (but go, even if you don't have anyone). If your downline distributors see you there with prospects, they will do the same.

4. Listen in on all the company conference calls. Invite prospects to listen in or use your 3-way calling to include them in the conference call. Keep your downline informed about these calls and encourage them to participate also.

5. If your company has a voice mail system, make sure that you are on the system and that everyone in your downline gets on board too. This will help you to stay up to date and also to communicate with your downline.

6. Prospect people every day. Look for prospects every where you are. Encourage your downline to do the same.

7. Communicate with your upline and downline regularly. The first 30 days with a new distributor are the most critical, so stay in touch often during the first month. One rule of thumb, when you are feeling down call your upline and when you are feeling up, call your downline. Never vent frustration with a downline distributor.

8. Be a top performer. Work hard to be a top recruiter and top money earner. When your downline see's you up on the lists of top distributors or receiving awards up on stage at a big meeting, they will not only be proud to be in your downline, but will also emulate you. Leaders begat leaders.

You've got to walk the walk, if you are going to expect other's to do the same.

May 29, 2008

How To Quit Your Job And Go Full-Time In Your Business...

This is from Mike Dillard, with Magnetic Sponsoring.

As a person in Corporate America working towards Network Marketing full time, it is great information. Enjoy!

Dear Mike Dillard, with Magnetic Sponsoring.

What suggestions do you have for someone (myself) who is working his brains out making a really good salary in my corporate job, but wants to go full time in networking?

I want to get more involved and I make time nearly every day to read and get smarter about the process. My current job takes up way more than 40 hours per week and we have a better income than at any other time in my life.

How do I maintain the integrity of my current commitment and still transition to my networking business? If you suggest I quit right now and focus all the same energy from my job into networking, I suppose that would be an answer. - Kevin S."

Thanks for the question Kevin. I'm glad to see that you're in a position to even consider this topic...

Here's the quick rule-of-thumb answer...

Never quit your JOB and go full time into your home business until you've exceeded your JOB income for at least three consecutive months.

That's the quick answer.

As we get into a deeper answer to your question, let's assume that you follow that rule. Your next concern is the amount of free time you have available to dedicate to your business.

Well in reality, time is RARELY an issue. It's simply a matter of working smarter and more efficiently, instead of longer.The first thing we need to do is prioritize our activities so that we're only spending time on those which directly effect bottom line production.

And there are a lot of activities that go into building a network marketing business!-

Writing ads-
Placing ads-
Creating capture pages-
Calling leads-
Interviewing leads-
Contact management-
Scheduling follow ups-
3-way calls with downline-
Mailing information-
Making follow up calls-
Processing new orders and applications-
New distributor training and orientation

Now here's where I want to flip the switch upstairs for you today...

Look through all of the activities above and ask yourself the following question:

"What makes me money?"

The answer?

In the end, it's only one thing:

Processing completed customer orders and distributor applications.That's the only activity that makes you money, so it's the one activity that should dominate your business building time.

If you only had two hours per day to build a business, how much money would you be making if you spent all two hours processing new applications and taking orders?

Probably enough to go full time right!?

This is where you say, "Ya but that's impossible Mike...

"Actually far from it. That's all I do and here's the process needed to make it happen...

Now in order to process orders consistently and at a relatively high rate each day, 3 things must take place:

1: You must build a pipeline of prospects whom you consistently contact over time, not personally, but through marketing which allows you to leverage your efforts.

2: You must build a relationship with those prospects, not personally, but through technology such as an auto-responder and video.

3: You must effectively market your goods and services to those prospects,and then sales are made and income is produced.

Now here's the deal...All three of these activities can, and must, be achieved on autopilot if you want your production to sky rocket.

And that's the secret between full-time networkers who make the big bucks,and those who bust their rears all day long for years, barely turning a profit.

Part-timers continually buy leads or place ads to generate new prospects,but rarely put them into a long-term "pipeline."

Part-timers attempt to build relationships with their leads by talking to them on the phone numerous times.

I constantly see networkers contact a lead 3 to 5 times, spending 1 to 5hours time trying to get a single prospect into the business.

Part-timers spend major bucks and most of their limited time buying, and then mailing expensive prospecting tools to their prospects.The lesson to be learned here is that they are building their business without leverage.They are spending too much of their time doing activities that DO NOT directly produce income.

The rich networker puts together a lead generation campaign on GoogleAdwords that automatically generates 10-20 news leads per day for him.

The rich networker leverages tools and technology like personally written autoresponders to build a relationship with his 1,000's of prospects automatically. He knows that a relationship and trust can be built without personal phone calls.

The rich networker has an assistant or fulfillment center distribute business building tools to his prospects automatically so he's isn't stuck addressing envelopes every night at his kitchen table.

The rich networker only does three things that require his personal time:

1: He contacts the prospects who have called or emailed him after reviewing his marketing materials.

2: He processes their application or product order.

3: He talks to and builds relationships with other rich networkers and proven producers, not beginners.

So I hope that you understand that going full-time in a home business is not about how much time you have available, but how you're spending that time.

You may use this article to post on your blog or website as long as you do not change anything in the article including the links and full give credit to the author.

May 28, 2008

"How Do You Know Who The 'Right' People Are, And How Do You Attract Them To You?"

This is a common question that you've probably asked yourself as well, so here's some great advice when it comes to finding the "right" kind of people that will not only join your business, but turn into valuable, profitable teammates...

I'll start with "who's right" and then move into the "attraction" portion afterwards...

There are quite a few different versions of who the "right" person is because that's completely dependent upon the criteria you choose to screen with.

It's not just who is "right", but who's right for you.

Let's go over a few basic criteria that should be a part of everyone's discriminating taste when it comes to potential business partners...

Some of this will probably sound familiar and like common sense, but you'd be surprised at how many people continue to bring the wrong people onto the team.

1: True desire to be successful - "The Test" Everyone will "tell" you they desire to be self-employed, but only 10% or so will have a core desire to do so. You can tell who these people are with this one simple question:

"So what books or training course have you read lately for your business?"
People with real desire will be able to name a few. The pretenders will give you a really weak answer.

2: They have good verbal communication skills. This is an indicator to you for many things...
People with a strong, confident phone presence typically have self confidence, natural posture, and at least some degree of current leadership ability.

I can usually tell whether or not I want to work with someone within the first 10 seconds of the conversation, but by the sounds of their voice.

If they sound timid, soft spoken, depressed, or just have no energy, I'm off the phone.
This might sound harsh, but this business isn't about your product or your compensation plan.
It's about YOU. People don't join a company, they join leaders.

If you do not have/convey the traits of a leader, you're going to have a very difficult time sponsoring people or doing anything in this industry, or any other for that matter.

In business, it's survival of the fittest. You're competing against hundreds of other businesses and potential sponsors, and if you're not the leader that person "reacts" to on an instinctual level, then they'll find someone else who does trigger that response.

If you don't know what I'm talking about, here's a very simple explanation...

By nature, people are pack animals. They follow a leader until they gain enough experience/confidence to challenge for leadership themselves.

This is a survival instinct that has been ingrained in us since our early tribal days. Man could not survive on his own, so he formed tribes.

The tribal leader (alpha male), was typically the strongest and most dominate individual in the pack. One of his primary responsibilities was to protect his group, and in return for that protection, they would follow him.

...And everyone lived longer.

That instinct is still present today, but it's expressed through different activities such as business instead of skull-bashing.

There are two important lessons here:

People have a subconscious attraction to others who convey leadership qualities.

If you want to make it big in networking, (or anything in life), you must learn to convey those qualities, and eventually BECOME a leader.

If your prospect does not have these qualities, they will struggle as well until they develop them.
Whether or not you sponsor this type of person just to "get a check", is completely up to you. I recommend getting past that stage of sponsoring anyone with a pulse for "self-appointed approval" as quickly as possible.

We'll get more into this topic of social dynamics and more tribal stories another time, and all of it is covered in detail in Magnetic Sponsoring and Black Belt Recruiting.

3: The X Factor...

This is unique to you. The "right" person is someone you would personally enjoy working with.
You might share some things in common like gender, age, personality types, location, demographic, etc...

It might even be experience level.

For example, my criteria for sponsoring a person will be very different from most people's...
I'm so busy these days, that I don't have time to work with someone unless they've already taken care of their mental game, and are capable of self-reliance. I don't want to teach them the game, I want to enhance their current game.

No you might think that I'd only sponsor a handful of people with such a high bar, but that's not the case.

The pool of people who meet my personal criteria is endless for me and anyone else because people are constantly graduating to the level I'm looking for on a daily basis.
When they do, they tend to seek out others like themselves to work with...

And The Reason Behind That Fact Brings Us To The "Attraction" Portion Of This Email...
Once again, this gets back to psychology and social dynamics, but I'm going to keep it very simple today...

People gather is groups of individuals similar to themselves.

Successful and wealthy people tend to keep to themselves, especially in business, because each of them have built up a tremendous amount of value to the rest of the group.

The sharing of these abilities between members increases the holdings/power/chance for survival in the world for each of them.

A person of common skill and intelligence has nothing to offer someone who is at a "higher" level. (And please, don't spin your wheels coming up with all kinds of "what if's" and exceptions to this generality. The world is still based on survival of the fittest, even if it's an uncomfortable truth to swallow socially).

The "common" person tends to socialize with other "common " people because they feel equal in status around peers of the same group.

Life experiences, local culture, and local events shared by the people in each group strengthen the bond between the individuals in it.

If a "common" person desires to leave the group and become an "uncommon" person, (as you're trying to do in your attempt to leave the working world behind for life as a wealthy entrepreneur), the group will apply social pressure in order to bring them (you) back in line with their mentality.

My point...

You attract who you are, and you are who you see yourself to be within your mind.

You might need to read that a few more times...
If you want to attract successful leaders, you must believe yourself to be one.

I don't say that you need to already be one...
I'm saying that you need to believe you're one. Other people see you as you see yourself.
Reality will follow what you believe. I didn't become a leader when I bought a fancy car or wrote a book.

I became a leader on a telephone call from my bedroom in San Antonio about 4 years ago while I was waiting tables. I was still dead broke, but that night I changed my mindset on that call, took a leadership role with the person on the other end, and the rest is history...

It was a defining moment in my life and I can remember it like yesterday.

That new mindset led to new actions, new confidence, new posture, new vocal expression... All traits of a leader. Expressing those traits brought on by the new beliefs, manifested into the "Magnetic" life I live today.

Now it's your turn...

Everything you need is already in you, but if you'd like a simple-to-follow guide that will help you become that new "Alpha Leader", who attracts new leads, reps, and money at will, I'd encourage you to give my course, Magnetic Sponsoring a try.

It's the best-selling course of it's kind in the industry, and you can "use it" for a full year without risk.

If you're not making the kind of money you want at anytime within the next 12 months, send it back for a refund - no questions asked.
I'll even ship it to you free today if you use this link here...
You have absolutely nothing to lose.

May 26, 2008

You See, Simply Having Access To "Leads" Is Not The Answer To Your Problem...

By Mike Dillard
They are part of the answer, but not a solution by themselves. What you do with your leads once you generate them is what really matters.

There are over 6 different types of leads you can generate. Which types should you pursue?

How do you market your business to them?

How do you market your product to them?

How to you get them to pursue you?

How do you monetize them if they don't join your business?

Do you email them, call them, or mail a letter? How often?

How do you automate this process?

What should your emails, calls, or letters say? What should the headline be?

What should you ask them to do next?

How long should you keep in touch with them?

As you can see, simply "generating leads" is not the end-all solution to the business building process which is what makes MLM Traffic Formula the only course of it's kind ever made available for the network marketing industry. There are in fact, three different phases to "The Formula"...

Phase I: How to build a 7-figure business that's immune to attrition and competition.

Phase II: How to generate massive online traffic using blogs, Google Adwords, search engines, articles, press-releases, and CPA networks - And then turn that traffic into live, exclusive leads for you and your business.

Phase III: How to monetize your leads and make up to $60,318 or more, in less than 72 hours from all of the people who said "No" to your opportunity.

With That Said, Welcome To The "Big Leagues" My Friend...

As you continue reading this page, you'll discover (and might be over-whelmed by), the powers and skills you have the chance to acquire today, but you're going to run into some very personal stories as well...

These were sent to us by the first group of 500 students who were lucky enough to participate in the original call series. Read them. You need to know that this is for real because you don't have the luxury of "sitting on the fence" wondering "what if".

Now before we get into the details, I need to introduce you to some people real quick...

Tom "The Email Monster" Bell

The guy with the grumpy look on his face it Tom Bell. Don't let that fool you though. Tom's one of the nicest guys you could ever meet, but he's deadly serious when it comes to making money and building downlines online.

You see Tom's a master of generating MASSIVE amounts of leads using CPM networks. In fact he used to own a MLM lead company. And what do I mean by "massive"? Well how does 12,000+ leads per day sound?

Now I know you've probably never heard of a "CPM network", but you can rest assured the last company you bought leads from does, because that's where they get them from to. (Shhhh... I didn't tell you that!)

Ever wonder how to build a massive downline quickly on the internet? Well Tom does it all the time. It only took him 8 days to build a downline of 1,117 reps last time he got involved with an opportunity.

But now that he has 21 employees and a new company to manage, he just doesn't have time for MLM anymore. In fact, "MLM Traffic Formula" represents the first and only time you'll ever get a chance to learn Tom's secrets when it comes to "CPM networks" and network marketing.

Tim "Mr. SEO" Erway

This good looking young man is Tim Erway.
You've probably seen his name circulating around some of the biggest launches and promotions in the internet marketing arena lately because dozens of the worlds top internet marketers constantly turn to Tim for his expertise in "capture page" creation and website monetization strategies (how to make more money with your website).
Tim is also highly sought out for his expertise in search engine optimization. In fact Tim's a certified black-belt master when it comes to getting your websites a top 10 rank on Google and Yahoo.This guy can walk into just about any company in the network marketing industry and have his website in the top 3 results within a month. When you can position yourself in front of that much free traffic, you're practically guaranteed to be one of the top reps in the company which is exactly what Tim is going to teach YOU how to do.
The last time Tim built a MLM business his downline exploded to 1,732 reps with an average product order of $100 in just 31 days.
And then there's me...
To be honest with you, I'm really nothing special. Just another network marketer who waded through years of crappy advice until I finally found the truth and used it to change my life.
Here's what I discovered, and what I want you to really understand...
"Network marketing is an industry of marketing and promotion pursued by people who have no idea how to market or promote."
Think about it... This is one of the only industries in the world that attempts to take average people with no marketing skills or experience as an entrepreneur and then instructs them to teach other people how to market and make money as entrepreneurs...
Guess what? It's all but impossible.
That's why you're told to go out and make warm market lists, wear silly buttons on your shirt, and post signs on telephone poles... All things that anyone who knew anything about marketing wouldn't be caught dead doing.
It's the blind leading the blind and I followed that crowd in silly "blind faith" for six years.
Then one day I woke up and realized that you can't make money in a marketing industry without knowing how to market.
So I learned how. And the results speak for themselves.
Two years ago I was waiting tables and $6,000 in debt.
Today I make up to $60,312 per week, own 1.3 acres on a private golf course, and just picked up a brand new $61,000 Mercedes as an over-due reward for my first 6 years of struggle.
On average, 10,000 new entrepreneurs around the world join my "Magnetic Sponsoring" newsletter every month in order to learn the secrets behind my "attraction marketing" strategies. The knowledge I've acquired has truly been a blessing.
But this site is not about me,Tim, or Tom. The only person who matters is you, and the fact that the only "advice" you've ever been given in this industry is to just buy more leads, hang more signs, and make more phone calls.
There is a better way my friend, so let's jump in and take a look at "The Formula".
As you read the following pages, I only want you to keep one thing in mind...
What we do isn't magic. Anyone, yes even you, can learn to do exactly what we do. It's just that no one's bothered to show you how it's done... Until today.
Hey, here's Phase I of "The Formula"... Enjoy.

You may use this article to post on your blog or website as long as you do not change anything in the article including the links and full give credit to the author.Copyright © Frank Tocco 2008

May 25, 2008

Funded Proposal Systems- Do They Really Work?

Michelle from Roanoke, Virginia USA responding to my article on this blog called:
A Highly Effective Funded Proposal Pays You To Generate A Constant Source Of MLM Leads
wrote to me with a question that I think alot of people are curious about.

Her question is:

Hi, my name is Michelle and I just signed up here. I signed up for one of those funded proposal systems. What I want to know is if those systems really work or not. I am still going through the training videos and texts. And if they really do work, about how long does it usually take to start seeing results? Thanks.

Hi Michele and welcome.
In response to your question if funded proposals really work...

Simply put...Yes they do.

They work and all you need to do is provide the advertising. That's the one thing that funded proposals, like all offers, need.

I'm using someone else's funded proposal in a box called Magnetic Sponsoring by Michael Dillard because it's really well put together and explains how to do it right. This way I can concentrate on advertising.

Now keep this in mind though...

if you tried signing up for a funded proposal before, did you advertise it?

If so, how?

In placing ads it is very important to put your ads in highly targeted places so the right people see it.

People interested in generating leads for their business and MLM or network marketers. Or whatever your business is about, you have to target your advertising to that group. Give them something that they want and need.

Once you get the word out, don't quit after one ad. Continue advertising and tracking the results so you know which ads are getting results and which ads are not.

Now Magnetic Sponsoring is not the first funded proposal that I've tried, and I have a large list of targeted leads already that I have built over the years, but when I started Magnetic Sponsoring I saw results in 10 days.

However, if you have a budget to advertise to begin with and you place the ads in targeted spots, you could see results in 1 day!

You may think that paying for advertising defeats the purpose of generating targeted free leads, but you cannot start something without some kind of action.

Think of it like a garden hose. There is a source of water and you want it to flow to you. First you have to locate the source, then you have to hook up the hose and then you must turn it on FIRST, before the water flows to where you want it to go.

So when we pay for advertising, we are hooking up and turning on the hose that starts a flood of quality targeted leads flowing our way. (Now trust me on this, it sure makes life easier when they come to you.)

Once those leads buy some of the products in your funded proposal and you get paid, then you re-direct the money into your advertising so you are no longer paying for ads. In fact, I'm making about $200 a week all, of it going right back into advertising...and, the leads are calling me!

So, which one did you try?

Did you advertise and if so, how long and where?

I'm sincerely interested in helping you or anyone learn how to use funded proposals the right way. It makes building your MLM business so much easier and keeps you from going broke in the process.

If this helps or you have more questions just ask.

Sincerely,Frank Tocco

Copyright © Frank Tocco 2008
You may use this article to post on your blog or website as long as you do not change anything in the article including the links and full give credit to the author.Copyright © Frank Tocco 2008

May 24, 2008

A Highly Effective Funded Proposal Pays You To Generate A Constant Source Of MLM Leads

By Frank Tocco

People in a network marketing business usually lose enthusiasm building their business because they either:

(1) Run out of leads

(2) Run out of money while trying to generate more leads.

A common problem with struggling marketers is paying for leads that are not responsive to the offer the marketer is promoting. Frustrated, the marketer gives up.

So, how do you generate responsive leads without going broke? Why, you get them to pay you of course. This is called a funded proposal system. In other words you get PAID to generate leads regardless if they join your network marketing company or not. It's very simple.

What network marketers want is more leads, and more cash. A funded proposal system teaches network marketing prospects how to generate more leads and more cash - exactly what all network marketers want to learn all about.

People who use a funded proposal system are able to build a relationship with other network marketers - people already SOLD on the idea of network marketing and looking for a leader to follow.

Effective funded proposals position the marketer as a leader who provides solutions to a problem, in front of people who already have a need, a desire, and are actively looking for a solution to their problem. This targets a generic network marketing crowd.

This is a business about marketing pursued by people who have never marketed anything before. They need help by someone that knows what they are doing and will hold them by the hand to show them how it is done. The alternative would be for the networker to learn by trail and error, a very costly and frustrating course to take. With this in mind, a highly effective funded proposal would do well to attract network marketers if it teaches how to market products and generate leads.

Someone who has invested the time, money and effort to learn how to generate quality targeted leads has information that is of great value to someone just starting out in MLM and needs new leads to grow their business. Leads cost money unless the method used to generate leads also generates money. This is where the FUNDED part of a funded proposal comes in.

Your funded proposal needs to have three parts.

(1) A low-cost high volume retail product for under $50 that pays for your advertising and generates a constant source of MLM leads for you.

(2) A medium to high cost backend product that pays your bills and makes you money.

(3) A network marketing opportunity that creates long term, exponential, residual income and grows your downline organization.

You see, the average person can not afford to pay for the costs of marketing their business while they learn to build it, eventually spending themselves out of business with advertising costs before their business has a chance to grow into a profit. A funded proposal generates the needed cash flow to keep the expenses of advertising going until the business pays for itself.

Most people just advertise their network marketing business or website and hope someone joins, while a true leader solves peoples problems. People will always pay for solutions and convenience. So a good funded proposal makes network marketers lives easier or offers a solution to their most pressing challenges.

If they are willing to invest in your program (even if they do not join your network marketing company ), the system pays you a commission based on the sale. So not only are you getting great targeted leads of people interested in what you have to offer but, you get a generous income as well.

Frank Tocco Is An Established Online Entrepreneur, A Californian Living In Cancun, Mexico, His Company Shop4Dreams Inc., Offers A FREE 5 Day Website Traffic Generating Camp To Learn The Secrets To Generating Hordes Of Laser Targeted Leads To Your Online Business.

Discover additional tips on generating income with your own MLM business at:

You may use this article to post on your blog or website as long as you do not change anything in the article including the links and full give credit to the author.Copyright © Frank Tocco 2008
Article Source:

May 22, 2008

The Real Reason People Quit...

On the surface this may seem like a very simple question that could be answered by a few of the typical/obvious answers:

They quit.

They didn't plug in.

They didn't participate.

Whatever...What you want to ask yourself, or maybe even know about yourself, is WHY...WHY didn't they follow through, while others do?

When I finally learned the answer to this question last week listening to a CD in my MLM university (aka, my truck), it was quite sobering...Not only did the reason behind their results come into the open, but the reason for my recent spat of success became apparent as well.

So what's the answer?

Why do most people fail when a select few succeed?

Drum roll please...

Those who do succeed have a Core Desire to do so.
Those who don't share that same Core level of desire will not. "Desire... Yes, I've already heard that 100 times from my upline:

'Just look for people with desire and you'll do great... Yada Yada Yada... Everyone I talk to has the desire to make more money. It hasn't made any difference so far."And you're right. The difference is in their level of desire.

The only time anything ever gets done in your life - When you follow it through to completion with a sense of urgency, is when you desire to accomplish that task at Core Level of 100 on a scale of 100. You must accomplish it. It's a part of you. It consumes you. It dominates your thoughts above and beyond anything else each day and all day.

These are Core desires, and the people who achieve notable success in network marketing, have that accomplishment as a core desire.

They are the ones you see on stage and hear on the training calls. That's it. That's the secret.

If attaining your goal, whether it be to pay off your credit cards, buy a house, save for retirement, or fire your boss, is not a core desire, and not attached to your networking business, you will not succeed. Period.

The sad truth, is that most people in this industry did not buy a business, they bought hope. And hope is never backed by true desire. Hope is for the undecided. A career in network marketing (i.e. a boss free life), has been a core desire of mine for the last 7 years.

I've moved across the country because of it. I've taken certain jobs because of it. I've dated or not dated because of it. I spent money on training instead of furniture because of it.

The desire to never work for anyone else again has been a dominating force in my life, and it's the reason I didn't quit after the first 6 years of hell. It's the reason I continued to pour every spare cent I ever made into my business. It's the reason I pawned a $3,000 bike I won two state championships on to buy advertising - and came up empty. Yet I kept going forward without doubt because I have this core desire at a level of 100 to succeed in networking.

And this means my success was 100% guaranteed. It was no longer a matter of IF, but when...So that's why people you sponsor quit. Don't get frustrated. 80% of people who join you will never sponsor more than 1 rep or customer. Most people simple don't have the desire at a level of 100 to accomplish their goals through their new business.

They just bought hope in order to quiet that little voice inside them that keeps nagging them to make a change. Once they buy the business, and they don't make $1,000 in 5 days, they can then justify their fear of change with the "logic" that it just "didn't work", and that they knew it was a scam to begin with... This is especially true with opportunity seekers, which is why I don't waste my money on leads and why you shouldn't either.


So sad, yet so true. People are funny aren't they?

So my question to you is...

What is your desire level to achieve your goal through network marketing? Is it at 50? (like most people)Is it at 80? (not enough)Is it at 90? (not enough)Or is it at 100? (The only number that WILL produce results).

You should be able to tell pretty quickly...What do you do each day to build your business? How many books on the industry do you own? How many conference calls are you on each week? How many people do you talk to about your business/product each day? What would you be willing to give and sacrifice to succeed?

I hope the answer to that questions is "whatever it takes", because I can promise you the end result is worth the sacrifice.

So how can you tell if your prospect is going to succeed or fail from the very first phone call?


Ask them this question: "So which books are you currently reading on self-development and marketing?"

Anyone who is TRULY serious about being a successful entrepreneur will be able to name at least one book they are reading right now.

Those who can't, are just kidding themselves. So here's a quick test you...

You've been getting this newsletter for at least a few weeks at this point and you've already gone through the 7-Day Video Boot Camp, but do you own a copy of Magnetic Sponsoring and the secrets that it holds?

If the answer is "no", then I can honestly say that there's a 99% chance that you do not have a core desire to be successful in network marketing. If you did, you would have instantly recognized the value of the information in that book no matter what the price was.

My suggestion is that you change your mindset today and get involved. Take responsibility for your personal success and set aside the excuses that have kept you in that JOB for so many years. Start increasing your value to the world by increasing your knowledge and abilities.

Only then will the world be willing to pay you back with freedom and wealth.

You may publish this article to post on your blog or website as long as you include the links and author.

May 21, 2008

Ezine Publishers Want These 5 Things From Article Authors/Writers

By Christopher Knight The Owner of EzineArticles.Com

Want your articles to get picked up and reprinted by top name brand ezine publishers?

While there is no shortage of authors willing to give their articles away for free with hopes of attracting ezine publishers who will pick up your article to send to their list as supplemental content or 'guest expert' - there is a gap between two very different types of articles:

Type 1: Those That Get Reprinted

Type 2: Those That Get Passed Over

Article marketing can help you achieve fame, traffic, credibility, sales, referrals and much more, but not if your articles don't make it into viral distribution.

Here are the top 5 factors that ezine publishers look for when they decide which articles to publish:

1) Does the article have zero self serving links in the article body? If so, good.
Loading up the body of your article with affiliate links or other obvious self-serving links is a liability. Your short-term thinking or scarcity based thinking (that you need to get an immediate return from your article) will keep your article from ever seeing top results.

2) Does the article have no more than 2 self serving links in the resource box? If so, good.
Your resource box at the bottom of your article should be short, sweet, succinct, to the point, and be less than 10% of the total word count of your article. Ezine publishers don't mind giving you name credit and a link for sharing your article with them, but they don't want to look like a fool by being required to reprint a short novel about all of your websites and accomplishments.

3) Is the article short (250-700 words)? If so, great.
We live in a 'sound byte' economy. No one has time to really go deep when it comes to reading email newsletters. It's proven that the shorter articles achieve a much higher distribution than the longer ones.

4) Does it deliver quality original content with numbered lists, bullet points or easy to glean information that their audience would find valuable? If so, good.
Key point: Make sure your articles are 100% original content. Anything less is really an insult.

5) Is the author well recognized or respected within their market niche. If so, excellent!
Ezine publishers have an ego just like you do. They want to use articles in their email newsletters that make them look good. The more you use your articles to help yourself gain credibility for your unique expertise within your niche, the greater the chances you'll find your articles getting picked up by your ezine publishing peers.

Hint: You'll need to write at least 100 or more articles before a top dog takes your credibility seriously. The greater majority of authors think they can put 1-6 articles into distribution and that's all that they will need to make it big. How erroneous their thinking is... You can quickly separate yourself by putting 100 more articles into distribution before this quarter is over. Yes, it is possible; Yes, it has been done; and Yes, you can do it.

There are many other considerations that ezine publishers look for, such as:

Relevancy of the article to the ezine publisher's core focus

Timing of the article and its relevance to current market dynamics

Grammar, spelling, punctuation and sentence structure are perfect

Simple, clean, neat and no abuse of the bold/italics/underline attributes

Formal approach to the article vs. blogging loose style

How well referenced the article is

About The Author:
Christopher M. Knight invites you to submit your best quality original articles for massive exposure to the high-traffic expert author community. When you submit your articles to, your articles will be picked up by ezine publishers who will reprint your articles with your content and links intact giving you traffic surges to help you increase your sales. To submit your article, setup a membership account today:

(c) Copyright - Christopher M. Knight. All Rights Reserved Worldwide.
Article Source:

May 20, 2008

Here's Today's Question For "Ask Frank!"

"Frank, I have no problem with introducing my daily consumable products to people and having repeat product ordering. We have a system in place to make this simple. Everyone loves the products!

Most of those who come on board for the business, no matter how much support I and my upline give, give up! If they're not making a living in 12months...they're over it! I have tried in various ways to encourage them, however, duplicating myself just doesn't happen. Why?"

That's a great question, and one that EVERY networker with at least 50 reps will start to wrestle with.

I remember feeling quite guilty... Almost depressed for some of the people's lack of success on my team. In turn, I started spending the vast majority of my time developing new websites, new systems, and new tools in order to help them achieve the success they said they so badly wanted.

I basically stopped sponsoring all together and got into the dreaded "management mode", where 90% of my time was spent on training and tool development.

But the funny part, is that nothing ever changed. It didn't matter what I did for them. It didn't matter how bad I wanted "success" for them. The people who were getting results, continued to do so, while those who were treading water, kept treading.

Understand this right now: The only thing you can do that will TRULY help your business and your team members is to lead by example.

Just do the things that you need to personally do on a daily basis to build your business -

Advertising, Prospecting, Follow-up, and New Rep orientation.

One training call per week for new reps, tops...

Spend more of your time one-on-one with your producers, and that's it.

Just as it is a sorting game to find new reps, it is a sorting game to find reps that will work and achieve once they join.

The sad truth is that 90% of those who start a networking business aren't really serious about becoming self-employed. They are just looking to "buy some hope", so they can quite the voices of discontent in their heads.

Soon enough, they'll find an excuse as to why "it didn't work for them", and quit.
And there's NOTHING you can do about it - So don't spend your time and energy worrying about it.

DO NOT cater to their weakness. Do not change your tools if they are working for you. Do not change your websites if it is working for you. Do not change your system if it is working for you - just because it doesn't work for others... It never will, and it's their issue, not yours.

Build YOUR business. Lead by example, and the right one's (the few), will follow you. Put your blinders on to everything and everyone else.

I tolerate ZERO negativity in my life now. Someone send's an unfriendly email... Adios. They're off my list and out of my life.

I was at a convention once and I asked a WHALE of a networking what I needed to do because
my downline had gotten stagnant. (I had basically stopped recruiting). "Find new blood" was his answer, and he was right. You're not here to save people. You're here to give them an opportunity to save themselves. Most won't. And only they can ever change that.

As a business owner, it's much smarter to find "Do-ers" and leaders than it is to turn people into them (which is basically impossible without their personal conviction to do so).

It is also VERY important that you leverage LARGE numbers in your business building efforts, because you won't even notice the whiners, complainers, and quitters when you're dealing with thousands of people.

The best way to do that is to start advertising, then build and maintain a LIST that you drip on over time. Each new contact will bring new, interested prospects and reps to the table.
You may use this article to post on your blog or website as long as you do not change anything in the article including the links and full give credit to the author.

May 19, 2008

How To "Flip" Networkers Into Your Program...

How To "Flip" Networkers Into Your Program...

The following question was sent to my office, and I hope you find my answer useful, as it contains the secret to building a 7-figure business in this industry...
"Once a lead has been generated, what kind of follow up letter would be best to send to them? Should I include links to my opportunity in the follow up letter? At what point should I invite them to JOIN ME in my business?"

Today I decided to offer a detailed clarification, (one that I assumed was unnecessary), for the benefit of everyone's career in this industry.

One of the core concepts taught in "Magnetic Sponsoring" is the identification and pursuit of your primary target market.

Simply put, your primary "target market" consists of people who already use or purchase what you're selling. What I find a bit perplexing, is that I've gotten dozens of emails just like it over the past few months.

That means that in this industry, your target market consists of people who have purchased and who participate in a home business.

That group of people is different than your secondary target market: Opportunity seekers...

People who are interested in a home business, but have not yet bought into one.

The exchange/investment of money is the key differentiating factor that divides the two. I've used this analogy before, but I'll restate it here for some of our newer readers...

Let's say that you were the head coach of an NFL football team and that you need a new quarter back.

Would you go out and recruit someone who already played in the NFL or college as a quarter back, or would you place an ad in a newspaper that said something like...

What to be an NFL quarterback?
Get paid big money!
Replace Your Income!
Call 1-800-555-5555.

Well that's the difference between recruiting experienced networkers and home business seekers. But how do you get in touch with other networkers?

Well in the past, your best option was to buy genealogy lists, (lists of other existing networkers), and make 100-300 cold calls per day. YUCK!

But there is an easier way where you can actually get other networkers to contact you... And that's exactly what Magnetic Sponsoring teaches you how to do.

Once you learn "Magnetic Sponsoring", you can have 5,10,15,20 or even more active network marketers contacting you each and every day.

And once that starts to happen, it leads many people to ask the question above, "How do you get them to join YOUR opportunity if they're already in a business?"

So here's the answer, but it's probably not what you're expecting...

Building a rolodex of other network marketers that you form a relationship with is the single most potent and valuable business building strategy there is.

The biggest earners in this industry... The one's who build massive organizations in months who are on stage getting the big checks don't call leads. They open up their rolodex and call other leaders that they've gotten to know over the course of years.

Those leaders know other leaders who make phone calls and each of them can bring in thousands of people from their previous or existing downline to the new opportunity.

Simply put, they're recruiting Joe Montana to their team instead of Joe Dirt who just answered a newspaper ad.


Building that rolodex and those relationships TAKES TIME! And yes, you need to advertise, and yes you will run into opp seekers who become super-stars. But you've got to keep the BIG, LONG-TERM picture in mind from the very beginning.

It's not about getting the name, email address, and phone number of another networker and trying to "flip" him into your opportunity. That is short-sighted, shallow, and driven by greed.

They question you should be asking isn't, "how should I flip networkers..."

It should be, "how do I attract networkers..."

You have to bring some kind of personal value.

So if you want to bring other networkers and leaders into your organization, here's what you need to do...

You need to put the process of recruiting them second on your agenda. If you follow this process correctly, the sponsoring/recruiting process will happen automatically.

First and foremost, you need to serve others without want before you can get.


Because that's what leaders do. You need to acquire some value by educating yourself as much as possible so that people will have a reason to want to work with you.

You need to start offering your experiences and lessons learned to others in order to help them achieve their goals, even if they don't join your downline.

This will allow you to earn their respect and build a relationship with them.

"Value" is the driving force behind attraction.

If friends and prospects don't listen to you...

If they don't take you seriously...

If they question you...

If you have to twist their arms or offer incentives to get them to sign-up under you...

If you feel like you're just spinning your wheels...

It's because you don't hold any real value in their eyes... Yet.

In every interaction between people, there is something to be gained.

When you talk to a person of higher value... Let's say Donald Trump for example, you gain power through that association. You gain personal knowledge, and status in the eyes of others. Donald has an incredible amount of value to offer those around him, which is why so many people seek him out.

So where does that leave you?

Where do you stand when it comes to your prospects?

Are you just another low-value stranger with little more to offer than big promises?

If you struggle to sponsor new distributors, then then answer is probably yes.

People have no reason or desire to want to work with you, because you don't have any value to offer them.

So freaking change that. Trying to "flip" networkers into your program is low-value, BS trickery.

Become a person of value and attract them.

If you want to effortlessly sponsor new distributors, stand on stage, and make some serious cash in this industry, educate yourself.

Gain value.

It's that easy, and we've seen person after person at the Magnetic Sponsoring Community website make that leap from "nobody" to "super-star" in this industry just by applying this technique.

They literally achieved financial independence without even building a downline because they became so valuable to the other community members.

Now they could build a downline with a single email, or forum post if they wanted.

What I'm sharing with you now isn't a "secret", but it's not taught publicly in training calls, or at company events because it's not "duplicatable.

Well guess what... Getting rich isn't duplicatable. By definition, it requires you to stand out from the crowd and become a leader.

I spun my wheels for 5 years in this industry without results. Once I learned the techniques in Magnetic Sponsoring, I was making 7-figures in less than 18 months, and up to $354,000 in as little as 7 days.

If you want to learn how to become "Magnetic" and attract endless new prospects and distributors to you, then get a copy of the Magnetic Sponsoring Course which will show you exactly how I did it.
You may use this article to post on your blog or website as long as you do not change anything in the article including the links and full give credit to the author.

May 17, 2008

Steps to Easily EXPLODE Your Network Marketing Team

1. Practice setting a schedule when your plans are done already.
Time. Time is a factor that plays a significant role in any Network Marketing team. Making a schedule of the team's what to do task is a valuable tool of checking your network's performance. But mind you people, always set a tentative schedule based on your post-prepared business plans and agenda.
But setting your schedule is not that easy. You mind end up with a big mistake if you make a schedule out of your initial unplanned schedule. I say to you, avoid making a schedule if your plans are not set yet.
2. Learn to prioritize your schedule.
The bottom line here is ìlearn to do things one step at a time. What plans are scheduled for this month, for this week, for the fist three days, and for today? Do not attempt to do all the week-long tasks in just a day or two. Learn to follow the set schedule for it is meant to be followed. Had done the otherwise, the schedule need not to be set.
3. Set the specific tasks that must be accomplished on a specific data.Do not compact all tasks into a single working day. You will just end up doing a mediocre work and a type of result that hinders the best output most people are looking for.
You are not a multi-tasking machine like the computers, unless your task only requires minimal thinking you can accomplish more than one task then.
4. Teach your team to practice saying NO.
There's nothing wrong with that. The most dreaded word for your team members might be the word no. Your team members need not be like saints that will nod their heads and say Amen to whatever you'll say. Tell them that it's alright to speak their stand.
In that way, you'll get know who among your team members has the potential to be a wise problem solver and a good plan setter. Recognition takes place here.
5. Get to know the prime times of your team members.
They are more productive on this time. All of us have the chosen peak time wherein the muscles of our brain are at their best condition. Discover that peak time. Utilize that time and you will come up with best out of your job.
6. Disseminate well-divided tasks among your team members.
Have the habit of having a equally assigned tasks among your members. They will appreciate it. In that way, you can easily EXPLODE their vigor to do more and to work even better.
7. As the team leader, include in your plans the risk management task.
Risk is inevitable but curable. Potential problems might just be hanging out there. They will strike when they see a weakness in your plan. But with the back-up risk management, everything is just under control.
8. Attend or conduct seminars for your teams including you.
The knowledge you will get is lot of help.Never stop learning. Learn, learn, and learn. There ís no such a thing as information overload. You may not know that the single phrase you have read in a library is the solution to your current big problem.
That's true. I, myself, have proven that already and you could too.
9. Recognize at the initial planning the POTENTIAL PROBLEMS that may occur.
Potential problems are problems that may occur in the foreseeable future. Recognizing them at the forefront will create a strong plan of activities for your marketing business.
10. Tell your team members to be organized at work and daily activities.
Nothing compares to a well-organized and carefully-planned job. Your Network Marketing team leader might be looking for potential members who could raise the network's revenues into the nth power. Who knows? It might be you.
Article Source:
Daegan Smith the owner of Net MLM Articles and the leader of the fastest growing team of successful home business enterpernuers on the net. Find out how we're creating financial freedom all across the globe and how to get in on the action FREE =>

May 15, 2008

"How To Write Effective Ads"

"How To Write Effective Ads"
Because most home business owners never learn how to write effective ads, they typically end up buying the advertising results from lead companies in the form of over-priced, over-sold, prospects who are not even in your REAL target market to begin with.

In other words, you end up wasting a ton of money.
I can't tell you how many people I've talked to who start a business in this industry and the first thing they do is go out and place a classified ad in the Penny Saver, or their local newspaper that looks something like this:

"Work From Home!
New Health Product
is Taking World By Storm!
Call John Doe at (his home number)."

And then they are shocked after they spent $200 and got 3 phone calls from people who are broke and looking for a job.

Well I place ads too and these are ads that bring in hundreds or even thousands of leads.

The opt-in rate for my capture page can be as high as 60% which is unheard of.

What’s the difference between the ads most distributors write, and mine?

Well writing a great ad that gets results is an actual science. There are influential triggers that you can use, and people are genetically programmed to respond to them at a subconscious level.

They simply can’t help it.

We’ve already talked about one of these many triggers and that’s how people are programmed to acquire pleasure and avoid pain.

Next time you’re in the grocery store, I want you to look closely at the headlines used on the covers of the magazines while you wait in line.

Most of them will be negative, and that’s not an accident.

The publishers of these magazines know that you are genetically programmed to notice and respond to the pain of other people.

That’s why you always look at a car wreck.

It’s a survival instinct kicking in. Your genes want you to notice that pain, so you can identify and avoid it in the future.

The rest of the headlines on the magazine cover will be positive and benefit driven like…

“How to lose 10 pounds in 10 days” or “5 Little-Known Ways To Retire Rich”

But that’s just the beginning. There are layers and layers of psychology you can weave into your ads and sales presentations which will sky-rocket your results.

One commonly used trigger seen throughout our industry is called “Social Proof”.
This principle states that we determine what is correct by finding out what other people think is correct.

Before modern times, social proof was used in order to survive. If you saw a lot of other people eating an unknown plant, then you knew the plant was safe to eat.

In effect, it provides us with a short cut through the decision making process.

Advertisers often tell us their product is the “best-selling” or “highest-rated” because they don’t have to convince us directly that the product is good. They only need to demonstrate that many others already think so.

The power that comes with social proof through personal recommendations and 3rd part validation has always played an extremely important role within this industry where we usually find it in the form of testimonials.

We use them extensively throughout our site because we want you to know that there’s no risk in purchasing our material. We want you to make sure you know that thousands of other people from around the world have been extremely excited about what they’ve learned from our products and are thrilled they decided to become a customer.

You need to do the same.

People don’t like to look like fools or make poor decisions.

Testimonials serve as an important form of evidence and validation within your ads, and when used correctly, can boost the results of your marketing and recruiting efforts tremendously.

You know it’s funny…
Once I learned the concepts behind Magnetic Sponsoring, I actually came to a point where I literally refused to pitch networkers on my opportunity.

It just seemed like a silly thing to do… Comparing apples to apples and playing the mine is better than yours game like everyone else.

And this different approach worked like crazy.

You see, sponsoring new distributors is actually very easy to do.

In fact, once you learn the strategies of Magnetic Sponsoring, you’ll actually get to a point where you’ll have to turn potential distributors away. You simply won’t have the time to work with everyone.

If you want to get to this point, where you’re literally turning applications away, here’s how to do it…

The final piece of the puzzle will be revealed tomorrow.
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May 14, 2008

"How To Get Paid To Prospect"

"How To Get Paid To Prospect"
Today we’re going to talk about money, and how to make more of it, starting right now this very day, in your business.

So here’s our staring point… On average, 97% of your prospects are never going to buy your products on become distributors. That’s just a fact.

Second, you need to understand that there is a cost associated with finding good quality prospects.

On average, most people will probably end up spending $5 to $20 per lead that you produce yourself with advertisements or that you buy from a lead company.

On the low end, that comes to $500 spent per 100 leads.
2 or 3 out of those 100 people MIGHT buy your products or become a distributor.

That means that you’re only tapping into 2 or 3% of your potential income!

That should be a massive epiphany for many of your right now.

You should be shocked and appalled by the fact that if your sole goal is to build a downline, that you’re going to miss out on 97% of your potential income.

Not only that, but the reality is that if you don’t go out and find a way to monetize the other 97 leads that said no, you’re probably going to go out of business, and that’s all there is to it. We’ll here’s how to fix that…

We already know that most people are skeptical, lazy, and would rather learn how to do something than actually do it, so why don’t we tap into that psychology and give them what they want…

Instead of immediately asking them to put down $300 to $3,000 to become a distributor, why don’t you market and promote a front-end retail product for $29 that basically allows them to take a test-drive.
A course or training guide that teaches them how to build a successful business. And by the end of that course, they’re so sold on your opportunity that they call you up ready to get started.

"Nobody who bought a drill actually wanted a drill, they wanted a hole.
Therefore, if you want to sell drills, you should advertise and sell information about making holes – NOT information about drills.

This will give you an opportunity to monetize 10-20% of your leads, instead of just 2-3%.

Magnetic Sponsoring teaches you how to implement this model into any business and I gave a copy of it to my friend Jay a few months ago. He followed the instructions in this chapter of the book and put together a 1 hour DVD to sell to their prospects for $49.00.

Within the first 20 days, the company had record month, recruiting more customers and distributors than any other time in their history.

AND… the sale of the DVD’s put an extra $145,000 of gross revenues PER MONTH, into Jay’s business. That’s a new 7-figure income stream for those guys just from what they learned in Magnetic Sponsoring, and I have dozens of other success stories just like this one.

Right now, there’s a very good chance that you’re only making money when you sponsor a new rep, but unless you have mastered that process, the learning curve is going to cost you dearly.

You need to make money during your daily prospecting whether people join your organization or not, and the key to doing that, is to market an inexpensive RETAIL product!

It’s much faster and easier to make $500 in retail sales than it is to build a $500 residual check!!!!

Those quick sales are what pay for your leads and ads and perpetuate your business so that you can stay in the game long enough to build and leverage the buying power of a large organization.
Not only is the money important for financial reasons, but it’s vital to your mindset as well.

When you have money coming in, even if it’s just a few hundred dollars per month, the desperation disappears. The anxiety disappears. Checks don't bounce. The spouse stays happy.

Their learning curve is paid for, and NOW, you have a new retail customer who is much easier to bring into the business because a relationship has been established.

The question is, what do you retail?

Do you need to sell 5 bottles of your vitamin product everyday?
No, that’s not exactly practical.

You need to retail something which can be sold AUTOMATICALLY through direct response

That means sales come in 24/7 with or without your direct influence.

Many of our affiliates choose to promote the Magnetic Sponsoring products through our affiliate and lead generation system because we do all of the marketing for them.

I won’t get into it now, but this lets you monetize your leads and make a retail income, even if someone doesn’t join your primary opportunity.

Imagine what would happen to your business if you made an extra $300-$3,000 per month whether you sponsored a new rep or not.

Imagine what would happen if you put that money back into your business for even more advertising the next month…

Retailing information to your leads is a necessary part to your long-term success because you need to make money. Not next month, not next year, but right now.
Automatically. Hands free.

Without having to be a master recruiter.
Without having to put fliers on cars. Without having to spend $500 per month on leads, and without having to drag your buddies to an opportunity meeting.

So here's the formula of the MLM Masters:
You place ads.

But unlike everyone else out there losing their shirt pitching their primary business opportunity, you’re promoting an inexpensive retail product first.

Something that can be marketed automatically and purchased directly from the web without your direct involvement.

A great example of this would be the Magnetic Sponsoring course.
The retail sales pay for your ads and your new customers become your leads!
This means you can advertise MASSIVELY and ENDLESSLY at no cost to you! Which means you can generate as many leads as you’d like at a discount, or even free.

The real marketers in this industry who treat their business like a business do three things…

First, they retail generic information.

Second, they advertise that information instead of their business.

Third, they backend their prospects into their primary opportunity weeks or months down the road after they’ve already turned them into a paying customer on the front end.

This is called a marketing pipeline and with today’s technology, you can completely automate the process.

Let me give a very basic example of what this looks like…
You place some advertisements online which drives traffic to a lead capture page you’ve put together which gives away free tips on how to build a successful home business.

The prospect enters their email address and starts to receive your helpful emails.
Within those emails, you promote a course that costs about $40. The readers can go directly to the sales page for the product and place their order 24/7.

Every time you sell a copy of the course, you make $20.00.
That’s money that goes back into your pocket before they’ve even joined your primary business.
Now let’s say that in the 5th email you send them, you give them tips on how to choose the right home based business.

Within this email, you tell them why you joined your particular company and sell them on why you believe it’s the best option for them as well.

Some will get started, and others won’t, but I hope that you can see how this marketing pipeline works.

Obviously the first part of this process has to do with writing and placing your own advertisements.

Unfortunately, because this is an industry of marketing and promotion pursued by people who have no idea how to market or promote, there’s a very good chance that you have no idea how to write a truly effective ad.

Fortunately, I have earned a reputation for being one of the top copywriters in the entire industry, and here are a few of my best tips on how to write incredibly effective ads that will cause your prospects to respond quickly and buy your products…

Discover how to write effective ads in in the next post tomorrow.

Get Your Copy Of Magnetic Sponsoring Today... You'll Learn How To Create Endless New Leads And Attract Hundreds of New Customers And Distributors To You Forever!

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